Cosmetics, be safe!
06/07/18 20:00
The risk of counterfeit cosmetic, personal and home care products is a real threat, because imitation of globally recognized brands can be a profitable and attractive business for those who engage in it. The battle against counterfeiting is happening in multiple industries across the world to help protect brands and profits while increasing consumer safety. Serialization technology the technology deployed by Validactor can provide a whole new level of visibility and tracking to your distribution chain, empowering you to better fight the costly battle against counterfeiting and diversion.
The cosmetics industry has seen many changes over the past five years, with evolution in packaging formats and materials, consumer demand for convenience as well as huge growth in men’s personal care products being just some of the drivers. Handling many different products and batches, with multiple changeovers, can open the door to coding mistakes, which can have an adverse effect on brand reputation.
Validactor’s approach is extremely simple and straightforward, a QRCode named VACode is the only thing you’ll need to print on each item.
Serialized VACodes means that each item will display its own VACode, there will never be two identical VACodes. This uniqueness will lead to a never reached before level of security. Manufacturers and the entire supply chain will always be able to track and assess the status of each lot or product.
Inquire with us, we will be glad to let you discover the full potentialities of the Validactor platform.
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Validactor is a fast growing company, fully devoted to combat the counterfeit businesses, the fakes markets and any kind of adulteration potentially causing a threat to customers. We fight this battle empowering both manufacturers and final customers with a full set of easy-to-use and easy-to-implement tools. Any kind of smartphone is the most powerful weapon to win this battle.
Along with anti-counterfeit features, Validactor offer a full set of services aimed at strengthen customer-manufacturer relations
Follow us on Twitter and Like us on Facebook
The cosmetics industry has seen many changes over the past five years, with evolution in packaging formats and materials, consumer demand for convenience as well as huge growth in men’s personal care products being just some of the drivers. Handling many different products and batches, with multiple changeovers, can open the door to coding mistakes, which can have an adverse effect on brand reputation.
Validactor’s approach is extremely simple and straightforward, a QRCode named VACode is the only thing you’ll need to print on each item.
Serialized VACodes means that each item will display its own VACode, there will never be two identical VACodes. This uniqueness will lead to a never reached before level of security. Manufacturers and the entire supply chain will always be able to track and assess the status of each lot or product.
Inquire with us, we will be glad to let you discover the full potentialities of the Validactor platform.
###
Validactor is a fast growing company, fully devoted to combat the counterfeit businesses, the fakes markets and any kind of adulteration potentially causing a threat to customers. We fight this battle empowering both manufacturers and final customers with a full set of easy-to-use and easy-to-implement tools. Any kind of smartphone is the most powerful weapon to win this battle.
Along with anti-counterfeit features, Validactor offer a full set of services aimed at strengthen customer-manufacturer relations
Follow us on Twitter and Like us on Facebook
