Introducing VAPoints

Validactor is changing step by step the way people buy goods. Starting from rising consumers’ consciousness on product’s quality, originality and correct distribution, we are now about to release a totally new way to collect fidelity (rewarding) points from the products people buy.

Until today all the loyalty programs are issued by POS, Stores, Distribution Chains or even by the manufacturers themselves.

Loyalty programs issued by manufacturers offer an extremely limiting scenario as customers accumulate loyalty points only against products of the same brand. Think of a major luxury garment maker: customers will accumulate loyalty points only buying products of that specific brand. The question is: “How many luxury dresses you normally buy from a single manufacturer?”

Or, think of loyalty programs issued by distribution chains, as -for example- supermarkets. In this case customers accumulate loyalty points for any good purchased within that supermarket chain. This is normally an accumulation of loyalty points based on the amount spent rather than on the products they like.

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Validactor had the mindset of building a loyalty program that stands out, by removing any boundaries and limits. Validactor loyalty program provides its customers with the opportunity to earn points – called VAPoints – and to convert them into real money, even transferable to their bank account.

Basically, Validactor’s VAPoints are assigned to the product itself, regardless of the country, payment modality and online or offline shopping method. Let’s suppose you are fond of pasta – and more precisely of a specific pasta brand. Wherever you buy that specific brand of pasta (in whichever point of sale), the amount of VAPoints originally assigned by the manufacturer to that product will be credited to your Validactor account.

This is a distributor-free transaction since the VAPoints are issued by the manufacturer. Single VAPoint value is identical worldwide, this assures consistency across different markets. Only the number of assigned VAPoints may vary.

The Validactor App reports the number and the total current value of the accumulated VAPoints.

Customers can then use their VAPoints to pay other purchases and buy services or they can even decide to cash that amount in.

It is great! Isn’t? Stay tuned…


Validactor info on Corporate Website

Validactor is a fast growing company, fully devoted to fight the counterfeit businesses, the fakes markets and any kind of adulteration potentially causing a threat to customers. We fight this battle empowering both manufacturers and final customers with a full set of easy-to-use and easy-to-implement tools. Any kind of smartphone can become the most powerful weapon to win this battle.

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